How design can drive the market
By Preeti Mehra (This is part of the article that appeared on The Hindu on 6/24/02. For full article, http://www.thehindubusinessline.com/life/2002/06/24/stories/2002062400010100.htm) It is the design features that make or break a product. Unfortunately, in India, the potential of design is yet to … Continued
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